Emirates National Oil Company (ENOC) has seen a significant increase in customers making use of the varied services at its service stations, following the ‘Stop, Shop & Win’ promotion launched on the 1st of November 2008. The six-week campaign, running till the 15th of December 2008 in all ENOC / EPPCO service stations in Dubai and Northern Emirates, offers an exciting array of prizes on every purchase of AED25 worth of non-fuel products.
Customers can win instant prizes as well as enter weekly draws for Cash Plus cards loaded with AED5,000. The high point of the campaign is a Grand Prize of AED80,000 worth of diamond jewellery from JoyAlukkas, offered to one winner.
Every customer who spends AED25 on non-fuel purchases will receive a raffle coupon and an AED30 discount voucher for Wild Wadi water theme park. The coupon number should be sent by SMS to ‘3880’ to enter the Grand Draw.
The weekly raffle will draw out four winners – one for the AED5,000 Cash Plus Card and the others to receive family passes to Wild Wadi.
ENOC has already announced the twelve winners of the first three weeks of ‘Stop, Shop & Win’. Ghulam Hassain from France won the Cash Plus card in the first draw, Mohammed Farooq from the USA was the winner in the second week, and Saber Muhammed from Pakistan won the Cash Plus in the third week. The Wild Wadi family passes were won by a mix of customers of different nationalities.
Commenting on the promotion, Khalid Hadi, ENOC Group Brand and Marketing Manager said: “Promotions like ‘Stop, Shop & Win’ are effective platforms that enable us to engage with our customers in a unique way. We are receiving an overwhelming response to this campaign and it has helped us take our retail offering to more people in the UAE.”
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