22 September 2008

American Express signs agreement with Atlantis, Palm Jumeirah resort for ultimate hospitality experience

American Express Middle East and North Africa, leader in premium payment solutions, announced today that it has entered into a partnership with Atlantis, Palm Jumeirah in Dubai offering its Cardmembers the opportunity to experience warm Arabian hospitality at one of Dubai’s most prestigious locations. The offers, exclusive to American Express Cardmembers worldwide include a range of packages designed to provide the ultimate experiences at Atlantis, Palm Jumeirah.

The “American Express Discover Atlantis” offer is available to American Express Cardmembers which includes double occupancy deluxe guest room accommodations, all featuring waterviews, either of the Arabian Gulf or the azure waters of The Palm Jumeirah, breakfast and unlimited access to Aquaventure, 17 hectares of thrilling waterscape and The Lost Chambers, an underwater world of the lost city of Atlantis to discover. The packages are exclusive to American Express Cardmembers and are available from 26th October to 26th December 2008. Reservations can be made from during 1 October to 11 December.

Peter Fawn, Director - Establishment Services Group, American Express Middle East & North Africa, said: “We are delighted to partner with a highly-prominent property as Atlantis. Its strong emphasis on personalised hospitality set within an exceptional environment, makes Atlantis one of the most keenly anticipated leisure destination of the world.

“Travel and hospitality are among the largest areas of spend by our Cardmembers, growing well over 30 per cent year to date. Our Cardmembers are accustomed to the finest in travel and hospitality. We are delighted to offer them this exceptional opportunity to indulge in a new era of luxury living and a whole new level of leisure at the latest and most prestigious of Dubai’s hospitality industry located on the coastline of the largest man-made island in The World.”

He added that American Express is also running a parallel exclusive promotion for its Platinum Cardmembers, for the premium Atlantis suites.

Brett Armitage, Senior Vice President, Sales at Atlantis said: “Atlantis is the first truly integrated entertainment destination in the region and is set to enthral discerning customers. Naturally, this will appeal to a premium audience such as American Express Cardmembers. This is a partnership between two elite brands, and we look forward to creating many more lifestyle-enhancing opportunities together.”

With its enviable location atop the crescent of The Palm Jumeirah, the opening of Atlantis, The Palm will be a landmark event, redefining tourism in Dubai as the first truly integrated entertainment resort. Transporting guests into a dazzling, imaginative world, the resort encompasses a 46 hectare site with 17 hectares of water themed amusement at Aquaventure, extensive fresh and salt-water pools and lagoon exhibits, an open-aired marine habitat second only to Mother Nature, a seemingly endless stretch of beach, luxury boutiques, numerous dining choices including four celebrity chef restaurants, an exciting nightclub, a Spa and Fitness Club, and 5,600m² of meeting and function space.

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