15 October 2008

Boots opens first store in Sharjah

The first Boots store in Sharjah has opened on the ground floor of the Sahara Mall, marking the entry of the UK’s leading pharmacy-led health and beauty store into the emirate. The move provides shoppers in Sharjah with the broadest selection of health and beauty products under one roof and highlights the growing presence of the Boots brand in the region.

Commenting on the new store opening, Richard Morgan, President, Boots GCC said: “This is indeed a momentous occasion for us as we enter our third emirate in the UAE and introduce the Boots brand to residents of Sharjah. Our investment in the emirate reflects our commitment to growing our business in the Middle East and serving the region’s diverse community.”

The new Boots store is set to transform the health and beauty retail environment in the emirate, offering over 6,000 health and beauty products, including over 3,000 own brand products, ranging from cosmetics, fragrances, revolutionary skincare and the latest designer haircare ranges.

Shoppers will be able to experience the award-winning Boots range of health and beauty brands including No7, the UK’s leading cosmetics and skincare brand, Soltan, the UK’s biggest-selling suncare range and Botanics, the holistic range of skin, hair, bath and body products created in conjunction with the Royal Botanical Gardens in London. The store is also equipped with a special beauty counter for customers to receive makeovers from No7 beauty consultants.

The dedicated health areas within the store focus on healthy living and offer expert advice from trained and professional pharmacists to cater for the health needs of customers. There is a large healthcare section offering solutions for all health requirements, from major ailments to minor complaints.

In addition to the new store at Sahara Mall, there are currently eleven Boots branded stores in the UAE located in Al Diyafah Road in Satwa, The Village Mall on Jumeriah Beach Road, Ibn Battuta Mall, the Mall of the Emirates, Deira City Centre, Al Safa, Al Ghadeer on Sheikh Zayed Road, Burj Dubai, Dubai International Financial Centre, Blue Tower and Al Wahda Mall in Abu Dhabi.

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